ESA Sloveniija
Government

client
Ministrstvo za gospodarstvo, turizem in šport
services
Strategy
Brand Identity
Creative Direction
Digital Design
Year
2024
disclaimer
This concept was part of a public tender process and was not selected for implementation.
With Slovenia joining the European Space Agency in 2025, the challenge was to create a national identity that could inspire pride at home and recognition abroad. The design unites three symbols — Triglav, orbit, and star — into a single mark that bridges Slovenia’s natural heritage with its cosmic ambitions. A bold typographic system, space-inspired palette, and flexible applications across digital and physical media position Slovenia as a small country with limitless horizons.








